Job Responsibilities
- Contributes to marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers their current and future needs, and monitoring the competition.
- Obtains market share by developing marketing plans and programs for each product and directing promotional support.
- Provides short and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
- Develops new users for existing products by analyzing statistics regarding market development, acquiring and analyzing data, and consulting with internal and external sources.
- Maintains a research database by identifying and assembling marketing information.
- Achieves financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.
- Completes marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Monitors brand’s market performance versus competition. Analyzes current marketing situations and opportunities. Formulates action plans based on market data and consumer insights.
- Performs other duties required by superior from time to time.
Qualifications
- Bachelor Degree in business or related background, MBA is preferable.
- At least 7 years of experience in marketing field with a minimum of 5 years in brand management as manager, preferably with food supplement.
- Strong knowledge base of food supplement and regulatory environments.
- English literacy both written & oral.
- Advance of marketing & brand management knowledge.
- Presentation skills both to public, lower level, & higher level.
- Ability to analysis/ forecast sales.
- Computer literacy: intermediate MS Excel-Words-Outlook, advanced MS Powerpoint.
- Creative thinking – out of the box, strong analytical thinking.
- Up-to-date with latest trend in marketing & consumer communication.
- Adaptive to multicultural environment & tight deadline.
- Strong internal personal skills, outspoken & assertive personality.